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life at puregym

Find out why our people love working at PureGym Central Functions ... 

Growing international business

Since our launch in 2009, Puregym has pioneered the model for high-quality, affordable and flexible fitness. Our mission to inspire healthier nations has led us to become an international success story operating across the UK, Denmark, Switzerland, the USA, Saudi Arabia and UAE.

unparalleled in-house capability

Our Central teams sit at the heart of our organisation and services our highly successful gym operations across our estate. Now an international business, and leading European operator, our scale gives you the opportunity to grow and accelerate your career with us.

Our Property function is formed by Acquisitions, Design, Architecture, Project Delivery, Development, and Estate Management.

They are always one step ahead, and are responsible for ensuring we acquire, design, build, and maintain our fantastic clubs across all our markets, and play a key part in our international growth story.

They embed our brand in everything they do, bringing our clubs to life, and ensuring the overall company delivers its growth objectives through rapid site rollouts.

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Our Marketing function blends strategy, creativity, technology, and data into a powerful force for growth. Picture specialised teams navigating global brand identity, member communications, acquisitions, and engagement with precision. In our in-house creative studio, innovation thrives, fueling brand expansion and member well-being. Every campaign is not just ambitious but purposeful, enriching the lives of our members.

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Member services support our members, ensuring they receive top-notch assistance with efficiency. This team is key to fostering engagement, satisfaction, and loyalty across the group.

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Our Finance function comprises of specialised sub-teams dedicated to financial control and commercial finance. Together, they form a dynamic network that powers our operations. They are not just support; they’re catalysts for transformative impact, offering opportunities to elevate our business performance.

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Our International Strategy function delivers strategic development initiatives that will fuel the ambitious growth plans that we have as a business beyond domestic borders.

Their core activity includes international expansion through franchise and identifying new expansion opportunities on a global scale, forming crucial partnerships and alliances in international markets.

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Our People function is at the heart of thriving our workplace culture.

Formed by Talent Acquisition, HR, L&D, and engagement, this function it looks after the full employee experience cycle, focusing on attracting and nurturing talent, building strong partnerships, leadership, and employee support.

In essence, they drive our company culture and people’s growth, playing a vital part in our diversity and engagement and fun agenda, and putting our people at the heart of everything they do.

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At the core of our business is Central Operations, the driving force behind our daily operations and services for our members. With unwavering dedication, they ensure consistency, excellence, and innovation while upholding safety and compliance through our TrainSafe Commitment. From setting high service standards to embracing rapid improvements and data-driven learning, they guarantee a seamless and secure fitness journey for members nationwide.

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With a data-driven approach, our Commercial team influence pricing, product development, and member experiences, driving innovation beyond fitness norms. From the UK to Denmark and Switzerland, they share insights, driving continuous evolution and setting new standards in the industry.

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Global Reach

The PureGym Group is the UK’s largest gym operator, and 2nd largest operator in Europe. With our global presence, and strategic expansion initiatives, we have ambitious growth plans to expand our footprint globally. We currently operate from UK, Denmark and Switzerland with corporate offices in London, Leeds, Zurich and Copenhagen along with franchise partnerships in the USA and Middle East: the first sites have opened in Saudi Arabia and the United Arab Emirates.

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